Five Burning Questions: JVKE Scores His First Top 10 Hit With ‘Golden Hour’

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Five Burning Questions: JVKE Scores His First Top 10 Hit With ‘Golden Hour’
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How big will “Golden Hour” get from here? And which bubbling-under pop sensation might be the next to score a crossover chart hit? Billboard writers discuss these questions and more below.

, climbs 11-10 on the Hot 100 dated Feb. 4, thanks to growing

chart thanks to increased radio play of the single — sure, the sound is still everywhere on TikTok, but its crossover onto mainstream radio is what’s sending it way up the charts.: My best guess is we’re seeing a spike thanks to his year-end performance at Jingle Ball. It was a well-timed live set that primed JVKE for this post-holiday climb.

3. Do you see the song continuing to climb on the Hot 100 from here? How high do you think it might go?: Without a remix or an updated version of some kind, I don’t see the song going that much further up the chart — especially when you have tracks with a proven track record of chart longevity like “As It Was,” “Rich Flex” and “Die For You” in the way.

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