Fiat’s So Desperate For Attention It’s Comparing The 500e To Tesla’s Cybertruck

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Fiat’s So Desperate For Attention It’s Comparing The 500e To Tesla’s Cybertruck
Electric VehiclesFiatFiat 500
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The 500e was outsold by several zombies in the second quarter including the Chrysler 300 and Jeep Cherokee

Fiat has launched a bizarre new campaign that compares the 500e to the Tesla Cybertruck. The company said the clips celebrate the electricity between us, but they reek of desperation. With a starting price of $32,500, the Fiat 500e offers a modest range of up to 149 miles. While Smart was smart enough to pull out of the United States, Fiat remains much to the delight of a few dozen people. That’s no joke as the brand sold just 235 units of the 500e electric hatch in the third quarter this year.

That’s an odd move to say the least, but Fiat has released two new videos that play “upon the similarities and the differences between two unique all-electric vehicles.” https://www.youtube.com/watch?v=S-oZM6BE320 In You Say Tomato, We Say Pomodoro,” Fiat says the Cybertruck is shock while the 500e is awwwww. They go onto claim the pickup was “inspired by angles,” while the electric hatchback was “inspired by angels.” The clip then states it’s “what an electric car should be.

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