FDA Authorizes Tobacco-Flavored Vuse E-Cigarette, Rejects Its Fruity Versions

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FDA Authorizes Tobacco-Flavored Vuse E-Cigarette, Rejects Its Fruity Versions
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The Food and Drug Administration authorized a tobacco-flavored e-cigarette made by Reynolds American and denied authorization for fruit-flavored refill cartridges, signaling its approach to sweet and fruity e-cigarette flavors that are popular among teens

The Food and Drug Administration on Tuesday authorized a tobacco-flavored e-cigarette made by tobacco giant Reynolds American Inc. and rejected several fruit-flavored refill cartridges the company wanted to bring back on the market.

The decision signals the hard line the agency is taking on sweet and fruity e-cigarette flavors in a broad review it is conducting to determine which vaping products may remain on the U.S. market. Reynolds’ Vuse Solo vaporizer and its tobacco-flavored refill cartridges are the first products to receive authorization as part of the review.

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