Musical taste is heavily influenced by the artist's personality - not just their songs, scientists prove
Researchers discovered that fans prefer musicians who have similar personalities to themselves. In the experiment, the public persona, not the personal personality, of the musician was assessedIn the experiment, the public persona, not the personal personality, of the musician was assessed.Fans were asked to give personality ratings for the five traits for each artist and researchers recorded response to the music and the song lyrics as well.
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