Facing Up to Crypto’s Gen Z Stigma

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Facing Up to Crypto’s Gen Z Stigma
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Benjamin Sturisky, is a research analyst at Delphi Digital and president of Gator Blockchain.

The future of crypto lies in the hands of a generation that does not appreciate it. As a sophomore in college, I have witnessed this firsthand.

People believe this primarily because of the content they are consuming. In a world of Instagram and TikTok, crypto is losing a major information war. The majority of content on these platforms pertaining to crypto is disingenuous and malicious. This selective media reporting, along with the malicious content on social media, is causing younger generations to feel apprehensive about the crypto industry and position their careers elsewhere.

As an industry, we need to invest in future generations. While the crypto industry needs to ensure Gen Z goes on-chain, significant innovation will also stem from putting resources in the hands of hungry college kids. It is paramount that university clubs are funded so talent continues to be drawn towards building in crypto.

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