Facebook's continued ban on Donald Trump could end up hurting the former president's political career. Trump’s 2020 campaign spent an estimated $160 million on Facebook ads, and the social network provided a way to reach donors all over the country.
Facebook’s continued ban on Donald Trump could end up hurting the former president’s political career, namely by hampering a potential White House run in 2024, according to analysts.
“Facebook was critical to Trump’s campaigns in both 2016 and 2020. It’s a platform with algorithms that proactively push and prioritize inflammatory content, which was his specialty,” Tharp added. Outside groups could offset some of the damage from Facebook’s ban on Trump by continuing to operate on the social network and engaging with his supporters, since they aren’t blocked. Such groups, including super PACs, aren’t supposed to coordinate with candidates while supporting them.
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