Airbnb's Editorial Lead, Ali Killam, shares three key travel trends predicted to dominate 2024: experiential travel, group travel, and longer journeys. Guests are increasingly seeking destinations hosting major events, offering unique cultural immersions, and providing opportunities for nature exploration and relaxation. Killam highlights trending destinations like Green Bay, Wisconsin, and Bad Staffelstein, Germany, as examples of these emerging travel patterns.
Ali Killam, Airbnb's Editorial Lead, tells CNBC Make It the list shows three key travel trends that will likely dominate the new year: experiential travel, group travel , and people traveling farther away.
"We're seeing more people look for places outside of major cities and tourism destinations for an opportunity to slow down, unplug and interact with nature," Killam says. Airbnb data shows that searches for family and group travel in Chiang Mai, one of the filming locations, have already increased this year.
TRAVEL TRENDS AIRBNB GROUP TRAVEL EXPERIENTIAL TRAVEL OFF THE BEATEN PATH
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Experiential Travel, Group Trips, and Remote Destinations Top Airbnb's 2024 Travel TrendsAirbnb's Editorial Lead, Ali Killam, reveals three key travel trends for 2024: experiential travel, group travel, and exploring destinations farther afield. The platform's data highlights a surge in interest for locations hosting major events, off-the-beaten-path beach destinations, and culturally immersive cities. Killam points to Green Bay, Wisconsin, as a surprising trendsetter due to its upcoming NFL draft hosting, while also emphasizing the rise of nature-focused getaways in places like Bad Staffelstein, Germany.
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