Deeply involved in Paris' emerging designer scene, Karla Otto alum Julien Dufour is launching Spread the Word, a communication agency in Paris and London.
After a decade at Karla Otto, Julien Dufour is striking out with his own agency, opening simultaneously in both cities.
“We are in a dynamic where everything is large-scale and impersonal and even the ‘small cool agencies’ have become big, but a personalized approach is at the core of our profession,” Dufour told WWD. “More than an adviser or public relations specialist, I consider myself a community builder, which in my opinion is the modern expression of being a PR.
With firsthand experience of the challenge of launching a fashion brand, having cofounded a short-lived menswear label in the early 2010s, Dufour is attuned to the emerging designer scene. In particular, he has been deeply involved in the
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