Parisian jeweler Fred has tapped BTS' Jin as its new global ambassador, marking the first luxury deal for the South Korean star.
has tapped South Korean singer and songwriter Kim Seok-jin, best known as Jin from BTS, as its first global ambassador.
The South Korean star was equally enthusiastic, stating he was “deeply honored and grateful to be part of the Fred family” in his new role. “Please look forward to the future endeavors we will bring through the partnership,” he added.This is the first solo luxury deal for Jin, who signed a partnership with food brand Ottogi’s Jin Ramen noodle franchise before he enlisted for mandatory military service in December 2022.
A limited-edition collaboration with outdoors specialist Kolon, featuring the Wootteo cartoon character used for one of his singles, also dropped.
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