Express Inc. is making a comeback.
business, increased 48 percent during the quarter, while comparable sales in the outlet channel grew 30 percent, compared with 2020’s second quarter.
The CEO added that even wear-to-work and occasion-based categories are beginning to see improvements, as more consumers return to the office or resume social occasions. Categories such as men’s suits and dress skirts, as well as women’s, were down 36 percent in the first quarter and 12 percent in the second quarter, compared with 2019 levels, but began to track closer to flat after the Fourth of July.
“In the second quarter, our demand on our app was up 70 percent with traffic up 30 percent,” Baxter said. “These are our most valuable customers. App customers actually make four more visits annually and spend over $200 more annually than customers who only shop in one of our other channels.”
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