The Dior X Jumpman23 Air Dior collection is finally ready to land.
Dior announced on Monday that customers will have an opportunity to buy the eagerly awaited Air Jordan 1 OG Dior limited-edition sneakers soon on a first-come, first-served basis by registering in advance on a dedicated microsite.
One of the most hotly anticipated launches of 2020, Dior’s collaboration with Air Jordan was unveiled at the Dior pre-fall 2020 show in Miami in December, and was scheduled to go on sale in March. The coronavirus pandemic forced the brands to postpone the rollout.The sneakers will be sold exclusively in selected Dior pop-ups and pop-in stores.
In addition, the Air Dior capsule collection of ready-to-wear and accessories will be available to shop at Dior pop-in stores from July, as well as in two pop-up stores: at Selfridges department store in London and at the Taikoo Li shopping mall in Chengdu, China.
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