Dior has named Bollywood star Sonam Kapoor as brand ambassador, reflecting the French luxury brand’s ambitions in the rapidly expanding Indian market.
has named actress Sonam Kapoor a brand ambassador, reflecting the luxury label’s ambitions in the rapidly growing Indian market.
Considered Bollywood royalty, Kapoor is the daughter of actor and producer Anil Kapoor and Sunita Kapoor, a costume designer and former model.Having made her screen debut in 2007 in Sanjay Leela Bhansali’s “Saawariya,” she found popular success with romantic comedies including “I Hate Luv Storys” and super-productions like “Prem Ratan Dhan Payo.
Kapoor has parlayed her popularity into endorsements for brands including L’Oréal Paris, Zoya Jewels and watchmaker IWC. A front row regular, she also made. Dior once again won Paris Fashion Week with a total MIV of $82.7 million, the data research and insights company said.
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