Cindy Crawford chats with WWD about her new Good American 'Icons' denim campaign, photographed by Cass Bird, and her legacy as a supermodel.
“I love the fact that Good American is committed to representing women of all shapes and sizes,” Crawford told WWD via email. “Historically, fashion has left many of these women out of the conversation, making them feel left out or unable to be part of the fashion moment.”“ influence shaped our culture and what it means to be a model elevating the profession to a realm of respect, admiration and icon status,” a statement from Good American reads.
“I wear jeans pretty much everyday and I love how versatile they can be. They’re easy to dress down with a T-shirt and flip flops but throw on a jacket and heels and I can pretty much go anywhere. It’s fun to experiment with different silhouettes as well,” Crawford explained. According to Crawford, Good American has mastered the art of the fit — a deciding factor for the supermodel when selecting her denim.“Finding your perfect fit is so important. I’m always up for experimenting with different silhouettes, but it really comes down to the cut and comfort of the jeans,” she said. “Good American has managed to perfect the fit of their denim for different body types without having to sacrifice style or comfort.
Making the fashion industry more inclusive, Crawford notes, is key to her modeling legacy. Redefining the standard of beauty is what she hopes to be remembered for. “When I first started out, there were only a handful of women that were modeling in magazines and a very narrow definition of what was considered ‘beautiful,'” Crawford said. “The generation of models before me were mostly blond-haired and blue-eyed. I didn’t look like them with my brown hair and even a beauty mark that my first modeling agency told me to remove.
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