The influencer industry is at a crossroads, with more people than ever trying to get in on the influence boom, while viewers are craving authenticity.
Can TikTok stars make it big in Hollywood? Well, it’s starting to happen.
From top to bottom, Emma Chamberlain, Charli D'Amelio and Addison Rae are all social media stars who have made the jump to the world of mainstream entertainment." "There's a difference between having an audience and having an audience that's engaged," adds Isabella Muggeo, an account manager for influencer marketing firm gen.video.Some micro-influencers might make a couple of hundred dollars off a single Instagram post or TikTok video. Others with larger followings could make tens of thousands of dollars doing the same.
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