EU watchdog complains that Epic Games, EA, and others are deceiving youngsters with in-game currencies

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EU watchdog complains that Epic Games, EA, and others are deceiving youngsters with in-game currencies
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Izzy, a tech enthusiast and a key part of the PhoneArena team, specializes in delivering the latest mobile tech news and finding the best tech deals. Her interests extend to cybersecurity, phone design innovations, and camera capabilities.

The European Union is, as usual, busy with regulating tech companies and ensuring everything is good for the customer. Its latest efforts are in the department of gaming, and now big gaming companies like Epic Games , Electronic Arts, Roblox, and others

The organization points out that consumers are unable to see the real cost of digital items when they are priced in in-game currencies, and says that purchases should always be displayed in real money. Children are particularly vulnerable to such tactics. But of course, using currencies purchased with real money has long been a controversial thing, especially when it comes to younger players. In 2022, the FTC fined Epic Games for making it possible for children to purchase in-game currency without parental consent until 2018.

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