Estée Lauder Cos. establishes new fragrance innovation hub in Paris

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Estée Lauder Cos. establishes new fragrance innovation hub in Paris
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The global beauty conglomerate explains that the dedicated building will centralize members of its fragrance marketing, creative and product development teams.

The investment in the Fragrance Atelier builds on the company’s long-standing heritage in the category, beginning with the launch of Estée Lauder’s first fragrance in 1953.

Image credit: Estée Lauder...

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