Equinox's Optimize program is a comprehensive wellness strategy designed to help users achieve their individual goals by blending medical data and guidance on movement, nutrition, sleep, and recovery. The program offers a wide range of wellness information to be measured before, during, and after coaching sessions, including extensive bloodwork to calculate biological age and inform exercise and nutrition changes.
About two years ago, Equinox made headlines when it announced a new longevity-focused program for the members of its highest-end gyms. The program is officially known as the Optimize program and aims to reorient users' lives by blending medical data and guidance on movement, nutrition, sleep, and recovery to build a customized wellness regimen adapted to individual goals.
The program has been available to members in California and Texas since its debut in New York last fall. As someone who drinks rare scotch, eats at great restaurants, and frequently changes time zones, I was intrigued by the offer to review it. Over the last six months, I've learned that it's never too late to move your health in the right direction, especially with the help of qualified trainers, dieticians, and sleep specialists
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