A Belgian programmer has turned AR glasses into a real-world ad blocker powered by Google’s AI and Snap APIs.
You can pay for YouTube Premium to avoid watching ads during your sacred food-with-YouTube ritual, or pay for Spotify to not pester you with ads while you try to get a morning workout in, but what can you do about real-life advertisements?A Belgian software developer may have found a workaround. Stijn Spanhove has created an experimental augmented reality app that detects and digitally covers physical ads like billboards and soda cans in the real world.
This allows the blocker to function beyond obvious signage. In demo clips shared by Spanhove, it successfully covers ads on cereal boxes, magazines, and public signage, though not without a delay of a second or two. The red overlays appear to float stably, following head movements and perspective shifts with accuracy.Still, it’s early days. Spanhove describes the software as “experimental,” and the user experience reflects that.
AR Glasses Augmented Reality Google Gemini Real-World Ads Snap Spectacles Spatial Computing
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