Elon Musk says he’ll launch Twitter premium service again — this time with different colored check marks

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Elon Musk says he’ll launch Twitter premium service again — this time with different colored check marks
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Twitter previously suspended the premium service, which under Musk granted blue-check labels to anyone paying $8 a month, because of a wave of imposter accounts.

Originally, the blue check was given to government entities, corporations, celebrities and journalists verified by the platform to prevent impersonation.

Twitter had put the revamped premium service on hold days after its launch earlier this month after accounts impersonated companies including pharmaceutical giant Eli Lilly & Co., Nintendo, Lockheed Martin, and even Musk’s own businesses Tesla and SpaceX, along with various professional sports and political figures.

The move is likely to put the company on a crash course with European regulators seeking to clamp down on harmful online content with tough new rules, which helped cement Europe’s reputation as the global leader in efforts to rein in the power of social media companies and other digital platforms.

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