The cryptocurrency Elon Musk championed tumbled more than 30% after his SNL appearance
promos in Studio 8H on May 6.Elon Musk may have bombed in his stilted attempt at standup on last night’sMusk’s opening monologue with his mom fell flat, notable mostly for his revelation that he has. His off-the-cuff comments cratered the soaring price of the crypto asset Dogecoin and seemed to send the popular Robinhood trading platform into a temporary coma.
But it seemed it was all anyone could talk about. While ratings for the program won’t be available until tomorrow, social media activity suggests the cofounder and CEO of electric carmaker TeslaThe show was mentioned in 379,317 tweets on Saturday, making it the third-most tweeted about episode of the season, according to social analytics firm ListenFirst. There were 555,100 tweets mentioning Musk, 118% more than the number that mentioned John Mulaney, the second most discussed host this season.
“The non-traditional booking clearly was a win for show,” says Jonathan Cohen the director of content for ListenFirst. That’s good news not only for the network and its producer Lorne Michaels, who has been successfully creating buzz around the show for almost five decades, but also the electric vehicles that advertised during the show.used the topical host to flood the night with pitches for their own battery-powered cars.
They will likely fare better than Dogecoin, which was a recurring topic during the 90-minute show and took a blow during a fake news cast that saw Musk agree with Michae Che that the digital coin was a “hustle.” In the week leading up to the episode, Dogecoin’s value more than doubled, with “#dogetothemoon” trending on Twitter and trading platforms like Robinhood drumming up anticipation for Musk’s appearance.
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