The magazine's masthead will have Robin Derrick; David Bradshaw; Jimmy McIntosh and Gary Armstrong.
is set to launch in February to time with international fashion weeks. It will debut as a biannual title, but Johnson has dreams of making it more frequent.“It’s less HypeBeast and more direct-to-consumer. What menswear needs is a quite straightforward voice that says, ‘These are really nice jeans because they are rather than because they’re the jeans of the season,’” he said in an interview.
Circle08 Media’s creative marketing officer, Gary Armstrong, who was previously an editor at GQ Style, will oversee all of the magazine’s commercial activities. “As a fashion director I don’t seek to challenge anything other than the limits to self expression we place upon ourselves, particularly us men. Fashion to me is about confidence and self-esteem, and encouraging more men to be more interested in more fashion has always been my drive,” said Bradshaw. Johnson wants Sir! to be a magazine that can be read outside of London and connects with readers beyond those living in a city.
In the last year, Man About Town and Another Man have launched Chinese editions; stylist Sarah Richardson and her photographer husband Richard Bush published their biannual magazinePamela Anderson Deconstructs the Rat Pack’s Sin City Glamour With Edgy Feminine Twists for ‘The Last Showgirl’ Premiere at Toronto International Film Festival. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google.
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