The seaside town will be home to the eco-attraction's second site
Eden Project bosses have pledged to be "louder" in tackling environmental problems as it continues preparations to build a huge new site in Morecambe.
Ahead of those expansions, it has unveiled new branding which it says aims to reinforce its position as a leading voice in the environmental movement. The rebranding work – the first in Eden’s history – is designed to refresh the project’s visual identity and formalises its unique, positive approach to the discourse around environmental issues.
Eden worked with leading UK branding practice SomeOne on the rebrand, which involved the refinement and redevelopment of its strategic brand proposition in consultation with staff, partners and other stakeholders.
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