Duke forward Cooper Flagg -- the No. 1 prospect in ESPN's 2025 NBA draft class -- has signed a shoe endorsement deal with New Balance, which has a factory near his childhood home in Maine.
forward Cooper Flagg -- the No. 1 prospect in ESPN's 2025 NBA draft class -- has signed a significant shoe endorsement deal with New Balance.
"The connection with New Balance as a family company and a company with Maine roots means a lot to me," Flagg told ESPN."That makes this really different and special. My mom used to go to the tent sale for back-to-school shopping there when we were kids. That really aligns the brand with my roots. It's a perfect fit."Flagg, 17, reclassified to enter college a year early and looms as an immensely anticipated NBA prospect.
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