Singer Dua Lipa is the new face of Chanel's latest handbag, the Chanel 25. The campaign sees Lipa dancing, singing and running through the streets of New York, embodying the spirit of the bag and its connection to the iconic 2.55. Lipa shares her love for Chanel, her personal style and her excitement for joining the iconic fashion house.
On the heels of Dua Lipa’s appearance in the front row at the Chanel spring 2025 couture show in Paris , Vogue exclusively unveils her debut as the face of the house’s new hobo handbag: the Chanel 25. The campaign features the star dancing, running, and singing through the streets of New York, set against a soundtrack of the Fine Young Cannibals’ 1988 hit “She Drives Me Crazy.” A direct descendant of the revolutionary 2.
55—which, at 70, remains one of the most sought-after handbags in the world—the Chanel 25 mirrors its time. The bag is crafted in supple, lightweight quilted leather, and the medium and large sizes come with a handy clutch that also can be worn solo, depending on the occasion. Lipa’s ties to Chanel date back to 2018 when, as a rising star, she turned to the grande dame of Parisian couture houses for an outfit to wear during a performance at the Grammy Museum in LA. As Vogue noted at the time, on anyone else that little white sweater set could have “veered into country-club territory,” but Lipa, who’s known for her eclectic sense of style, gave it a charismatic twist with a body chain and a Chanel choker. Five years later, in 2023, she donned three Chanel looks for her role as the co-chair of the Met Gala tribute to Karl Lagerfeld. Most recently, in November, her Radical Optimism tour got underway in Asia with custom looks by Chanel, notably black and white sequined and pleated tulle jumpsuits with tweed braids, and a smocked tulle dress with white sequins and black leather. Following this week's Chanel show, Lipa sat down in the VIP lounge to chat about her love of color, her first-ever Chanel purchase, and which Chanel 25 bag is her “drug of choice,” among other things. This conversation has been condensed for clarity. Vogue: The Chanel spring 2025 couture collection brought a rainbow of colors and ideas. What was your takeaway? Dua Lipa: I loved it, and I felt like the models really loved what they were wearing. There were pops of color throughout, I thought it was really fun. I particularly love the buttery yellow shirtdress. I’m always drawn to things that are yellow—not necessarily things I would wear, but in this case, I was like, ‘oh the romance!’ That dress is something I could see myself in, it’s so cool it’s like almost rock-and-roll. There’s a whole day-to-night vibe. And the red dress with the black belt, too. I could maybe add boots to toughen those up a bit, make them my own. The tweed looks were really beautiful as well, but those felt different. You’re often described as having an eclectic style. How would you describe it? It's just... fun. I do have a very eclectic style: My everyday stuff is just me going great and mad. It’s whatever feels good, which really depends on the day. Most of the time, I love a good pair of denim. What’s underneath is easy. Then I consider a bag or a jacket as the main part of my wardrobe. How do your roots affect the way you dress? Well, I traveled around a lot as a child, living in London, then I moved to Kosovo, and then I moved back to London. So, I think in that sense I'm very used to being on the move and adapting. I can do all kinds of different colors, all kinds of different styles. I think that informs the way I work, the way I dress, the kind of music I make. I don’t really have one defining thing, and I always love collaborating with those who maybe people don't expect me to. That's what’s fun about it. There's nothing too big or too daring. I'm ready to try it all. I’m not a uniform person at all. What’s it like to become a part of the Chanel family? It's amazing. You know, when I first signed my record deal in 2014, I left my job in a restaurant, and when I got my first big check, I went to the Chanel store. The first thing I bought was a Boy bag, it was all the rage. I was so proud. Later, I went and got a leather backpack. I think just the idea of being able to do that for myself was such an empowering thing. Like, wow, I bought that Chanel bag with my own money. I felt really proud of myself. For me, it carried a lot of independence. So, this campaign feels quite full circle for me. So which Chanel 25 did you choose to add to your collection? I’m definitely a “big bag” kind of girl: I put my whole life into it. I love to run around with big bags even at night because I prep for anything. My friends can ask for something and I’m like, don’t worry, I’ve got it, it’s in my bag. I'm in love with the 25 because I think it’s cool and timeless, and I can put my whole life in there. Which size and color? I love the black vibe because it goes with everything, but right now my drug of choice would be the silver one. I got one the other day and it already has all my stuff in it. It’s really bold, and now it’s my everyday bag. Tell us about shooting this campaign. We had a lot of fun doing that video. I just I loved running around New York. I loved working with Gordon von Steine
CHANEL DUA LIPA Handbag Fashion Campaign Style Couture Paris
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Taylor Swift Cheers on Travis Kelce in Chanel, Chanel, and More Chanel With Caitlin ClarkSwift was joined by the WNBA star to root for the triumphant Kansas City Chiefs.
Read more »
Dua Lipa Obstructs Views at Chanel Haute Couture ShowDua Lipa caused quite a stir at Chanel's Haute Couture Spring/Summer 2025 show, her elaborate headpiece potentially blocking the view of several attendees. This isn't a new trend, as designers have been embracing dramatic headwear for several seasons. Lipa, known for her fashion sense, paired her showstopping cape with a pearl chain belt, a flared silk mini-skirt, and ankle-strap sandals.
Read more »
Dua Lipa and Callum Turner Confirm Romance with Intimate New Year's PhotosPop star Dua Lipa and actor Callum Turner have seemingly confirmed their relationship with a series of affectionate photos shared online, including a New Year's Eve kiss.
Read more »
Dua Lipa Takes the Hottest New Handbag Trend For a SpinHint: It's all about giving your bag a more personal, DIY feel.
Read more »
Dua Lipa Wows in A Black Lacy Catsuit for Festive Photo DumpDua Lipa shared a series of sizzling photos showcasing her latest maximalist and ultra-sexy holiday look. The highlight was a stunning black lacy catsuit paired with a little black minidress and pointy pumps.
Read more »
Dua Lipa Spotted With Diamond Ring, Fueling Engagement RumorsSinger Dua Lipa sparked speculation about an engagement to boyfriend Callum Turner after being seen wearing a diamond ring on her left hand finger. Fans have been buzzing about the possibility of a wedding after noticing the ring in recent photos.
Read more »