UCLA men's basketball coach Mick Cronin is frustrated with the state of college sports when it comes to NIL and transfers. Could it shorten his career?
Mick Cronin can sound more like a sports radio talk show host than a college basketball coach given his willingness to freely air his frustrations with the sport. He’s ripped conference realignment as a soulless money grab to save struggling athletic departments. Savaged agents who tell underdeveloped players they’re ready to go pro. Blasted the commercialization of youth basketball. Questioned the point of governing bodies.
Instead, the Bruins pivoted to seven freshmen and one transfer on their way to a losing record, necessitating more mass turnover. In some ways, nothing has changed when it comes to building a team. “Let’s not act like recruiting was fun before the transfer portal,” Cronin said with a laugh. “I mean, let’s not act like, 'Oh, now we’ve got the portal.
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