Disney announced Wednesday a new business of residential communities called Storyliving by Disney. The first community is planned for Rancho Mirage, in California’s Coachella Valley.
The Cotino community offers a range of home types to choose from including condominiums and single-family homes. The first community is planned for Rancho Mirage, in California’s Coachella Valley.
"For nearly 100 years, Disney has shared stories that have touched the hearts and minds of people all around the world," said Josh D’Amaro, chairman, Disney Parks, Experiences and Products, in a press release. "As we prepare to enter our second century, we are developing new and exciting ways to bring the magic of Disney to people wherever they are, expanding storytelling to storyliving.
The Cotino community offers a range of home types to choose from including condominiums and single-family homes, according to theIt is also zoned for a hotel, shopping and dining. There is a 24-acre lagoon and views of the Santa Ana mountain range. A portion of the lagoon will include a beach park with water activities that can be accessed by the public with the purchase of a day pass.The company said that at each location, Disney cast members would operate the community association.
Disney Imagineers will play a key role in the development of the Storyliving communities, the company said.
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