Streaming platform Disney Plus will be expanded to begin operations in South Korea, Hong Kong and Taiwan in November this year
The announcement was made on the sidelines of Thursday’sand had been widely expected since Disney last year outlined an expansion roadmap for the service.
Within the Asia-Pacific region Disney’s streaming service is currently available in Australia, New Zealand, Japan and Singapore, where it is branded as Disney Plus, and in India, Malaysia, Indonesia and Thailand where it is branded as Disney Plus Hotstar. “The response towards Disney Plus across Asia Pacific has exceeded our expectations, as consumers seek diverse entertainment content and are drawn to our portfolio of brands and franchises,” said Luke Kang, president, The Walt Disney Company Asia Pacific in a prepared statement. “We are pleased with the subscriber growth and partnerships forged in markets.”
Nevertheless, Disney Plus will face significant competition as it seeks growth in Asia. The region is home to established multinational streaming services including Viu and the smaller Catchplay, which both boast large volumes of Asian content. Southeast Asia is also where the powerful Chinese platforms Tencent Video and iQiyi have targeted their first significant overseas plays.
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