The streaming service is still slated to debut in several European markets on March 24, even without the glitzy press showcase.
In a statement, a Disney spokesperson explained the reason for cancellation.
"Due to a number of media attendee cancellations and increasing concerns at the prospect of traveling internationally at this time, we have decided to cancel our Disney+ launch events scheduled to take place on Thursday and Friday," the statement read. The European Disney+ event was expected to have hundreds of people in attendance. The Mouse House still intends to launch the streaming service on its intended date of March 24, but the company will be doing much of the marketing and promotion through social media. Product demonstrations will still take place for select journalists in London on March 5.When Disney+ goes live in Europe on March 24, it will be available in the U.K., Ireland, Italy, Germany, France, Spain, Austria and Switzerland.
As of Tuesday, the coronavirus, officially named COVID-19, has killed more than 3,000 people, with more than 90,000 people in the world having contracted it thus far. Elsewhere in Europe, preventive measures similar to the Disney+ cancellation have occurred. In Paris, the Louvre museum wasThe international film industry has been hit hard by the disease, with movie theaters being shut down in numerous countries and release dates being delayed.
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