Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 11 Pro Max, he has seen smartphones evolve into a global phenomenon.
Seven-foot digital kiosks that look like giant Amazon Kindles are collecting personal data from the smartphones of people walking by the kiosks. The smartphone owners are completely unaware that their data is being grabbed by these digital signs that have been produced by a tech and advertising company called Soofa.
Carey even has an answer to those who say that these digital signs are collecting the personal data of smartphone users without their knowledge."We use that information to make sure that the messages are being effective, are effectively reaching the community," he says. Soofa, the company behind the kiosks, says that it is not collecting any data that can be used to identify a person. A device's MAC address is collected. This is a unique identifier in the form of a 12-digit hexadecimal number assigned to each device on a network. The company's statement reads,"Soofa does not collect any identifying data from a person or device.
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