Did OpenAI just spend more than $10 million on a URL?

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Did OpenAI just spend more than $10 million on a URL?
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OpenAI just announced a new URL for ChatGPT, chat.com. The domain was previously owned by HubSpot’s Dharmesh Shah, who said he spent over $10 million and resold it for more.

On Wednesday, OpenAI CEO Sam Altman posted a simple URL on X: chat.com. It automatically routes to OpenAI’s popular chatbot, ChatGPT. Prior to this, the domain was owned by Dharmesh Shah, the founder and CTO of HubSpot. In early 2023, Shah purchased the chat.com domain for $10 million. However, just a few months later, he announced that he had sold the domain, though he wouldn’t disclose the details of the sale or the buyer.

While the domain’s full ownership history remains unclear, domain sales database NameBio reports that chat.com sold for $15.5 million on March 28, 2023. This timing aligns with Shah’s LinkedIn post from May 25, 2023, announcing his sale after two months of ownership. OpenAI declined The Verge’s request for comment; Shah didn’t reply to a request for comment in time for publication. The drop of “GPT” from the chat.com domain aligns with OpenAI’s recent rebranding efforts.

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