Latino voters will make up 20% of the electorate this fall in Nevada, where Democrats and Republicans expect the growing constituency's voice will sway a competitive race that could determine which party controls the U.S. Senate.
Republicans in Nevada are hoping this will lead to Latino voters expressing their frustration by voting out the party in charge.
The Cortez Masto campaign has also been running ads promoting the Inflation Reduction Act, which allows Medicare to negotiate lower drug prices for seniors. Democratic advocates say their party can't shy away from bragging about their accomplishments and need to highlight those wins when engaging with the Latino community.
"When my community needed assistance, the Republican Party was nowhere to be found," said Leo Murrieta, director of Make the Road Nevada."They didn't open food banks, they didn't open vaccination clinics, they didn't do any of that. It was Democrats who came together and made that sh** happen so that our families could literally survive."
While Republicans feel confident they can attack Cortez Masto on economic issues, her campaign also sees an opportunity to go on the offensive by talking about abortion rights and highlighting Laxalt's involvement with Trump's campaign and Marcus-Blank said Cortez Masto's campaign will portray Laxalt as"the face of the Big Lie" in Nevada.