Delta Air Lines will move more slowly in tweaking its frequent-flyer program after customers complained loudly about changes the airline announced back in September.
FILE - In this April 1, 2020, file photo, several dozen Delta Air Lines jets are parked at Kansas City International Airport in Kansas City, Mo. Delta is backtracking slightly on changes it previously announced in its frequent-flyer program, but it still plans to reshape SkyMiles to favor big spenders over customers who take the most flights. Delta outlined the revisions in an email from CEO Ed Bastian to SkyMiles members on Wednesday, Oct. 18, 2023.
The airline proposed to make spending with Delta the only way to reach elite status — no longer counting flights taken or miles flown. In simplifying the path to status, Delta sharply raised spending requirements for each SkyMiles level. For example, it will take 5,000 “Medallion qualifying dollars” for Silver, the lowest of four levels, down from 6,000 in September. Currently, customers can reach Silver with as few as 3,000 qualifying dollars or points if they take enough Delta flights, and no points if they accumulate enough miles.
The changes take effect next year, when travelers will be trying to qualify for elite status in 2025.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Delta Air Lines Makes Changes to Its SkyMiles Loyalty Program—AgainThe carrier is responding to outrage from some of its most faithful customers
Read more »
Pentagon Images Show Chinese Air Force's Dangerous Air InterceptsThe Department of Defense has declassified footage of Chinese fighter jets harassing U.S. planes operating in international airspace over the South China Sea.
Read more »
This $10 Facial in a Pouch Smoothed My Fine Lines in Just 15 MinutesA shopping editor used the Versed Photos, Please Brightening, Tightening Mask to brighten their dull skin and smooth out bumps and fine lines. It comes in a convenient pouch, and is on sale for just $10.
Read more »
Commerce Department moves to cut key supply lines to China’s AI industryThe Biden administration is poised to announce a raft of new export controls aimed at slowing China’s development of advanced AI technologies.
Read more »
How Keith Meister of Corvex sees lines blurring between private equity and activist investorsMeister said in a interview that 'the lines are blurring' between the two groups and predicted the future could see a more streamlined approach.
Read more »