DeLorean CEO Joost de Vries sits down with Jo Borras to talk about the secret history of the brand, and its electrified future!
, but DeLorean CEO Joost de Vries has played a role in almost every major EV startup of the modern era . With stints at both Tesla and Fisker, Joost knows the space well— but, more importantly, he is an automotive enthusiast of the highest order, with a deep industry knowledge and an even deeper passion for sporty electric cars.
Joost still has his original Tesla Roadster, in fact. And that morsel of trivia alone is worth liking the guy. Now that he’s sitting in the big chair at DeLorean, though, he’s giving us even more reasons to like him by promising a driving experience that is the exact opposite of Tesla and its Full Self Driving / Robotaxi in a tube ambitions. DeVries is adamant that the new EVolved DMC will not be a “shield” against the road, but an open invitation to engage with the road.
But the bigger news isn’t about what the new electric DeLorean sportscar will be like. Instead, it’s that the new electric DeLorean sportscar is only one of many new DeLorean models that will be rolled out this year. “We need a sports car to relaunch the brand, but the ambition of the brand is to be a full line manufacturer,” explains de Vries. “We cannot survive on a coupe.
What kind of product remains to be seen, but I’ve heard tell of a DeLorean sedan, a DeLorean city bus, and even a DeLorean van, so you can guess where my money’d go. Heck, you can take a look at the old Lamborghini Marco Polo concept—Lamborghini Marco Polo Concept