Political campaigns are deploying AI-generated deepfake versions of politicians to reach hundreds of millions of eligible voters in India’s 2024 election – the world’s largest ever
Artificial intelligence is enabling India ’s politicians to be everywhere at once in the world’s largest election by cloning their voices and digital likenesses.
Much has changed since India’s current prime minister, Narendra Modi, used 3D hologram technology to broadcast prerecorded speeches at multiple campaign rallies around India in 2014. Now, his AI-generated avatar speaks to voters by name in WhatsApp videos as the use of AI technology in Indian politics has ballooned.at the University of Michigan in Ann Arbor.
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