In a wide-ranging interview, DAZN CEO Joseph Markowski explained why there is a place for celebrity fights in boxing and how they can help the sport.
Showtime announced it would shutter its boxing broadcasts next year, joining HBO in dropping the sport. The moves leave streaming service
’s entry into the U.S. market came at a time towards the start of our big investment in boxing. I think the market dynamics have been ever adjusting since then. Boxing’s getting to a point where things are starting to happen in a positive sense. The emergence of more intelligent broadcast decision-making, to not be led by digital and streaming metrics which can more accurately predict and assess how successful an individual fight would be and what is its value.
. So, how do you see
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