David Eilenberg To Oversee Original Programming At Roku – Update

EXCLUSIVE (UPDATED, WITH QUOTES): “I am thrilled and honored to be tapped to lead Roku Originals during this incredibly dynamic phase of its evolution,” said Eilenberg

Deadline understands that the Chief Creative Officer of ITV America is joiningEilenberg will join in April and report to Rob Holmes, Vice President of Programming at Roku.

Last year, Roku acquired Quibi’s library of original content and launched dozens of short-form shows on The Roku Channel, including a number that never launched on the Jeffrey Katzenberg-led service. In addition, it renewed a number of shows for second seasons.RT America To Halt Production And Lay Off Most Staff After Being Dropped By Major U.S. Distributors

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