The festival model is unsustainable in the current economic climate, but we can’t just let these events disappear.
, a music festival scheduled for later this year in Newcastle and Sandstone Point in Queensland, featuring a solid line-up of Australian acts including Gang of Youths, The Presets, Peking Duk and Alex Lahey. It was also cancelled in 2022 due to a “a combination of issues”, including labour shortages, difficult economic conditions, and “ballooning” insurance premiums and infrastructure costs, alongside predicted extreme weather conditions.
Audiences are also unpredictable. The Audience Outlook Monitor showed that last-minute decision-making persists, with 13 per cent of audiences reporting they booked the last event they attended on the day of the event, 22 per cent in the week leading up to it, and 15 per cent one to two weeks before. These statistics are panic-inducing for a festival organiser.
I travelled on a packed plane to the festival in 2022. The guy seated next to me was wearing a bright blue faux-fur coat and travelling with a group of five friends. They were planning to party non-stop for a long weekend. My group of eight friends dined out most meals over four days. We would have spent $15,000 once flights, accommodation, meals, tickets, shopping, and car hire were added up.
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