ArtistiCO Dance Company changed the name of its upcoming show, Amalia - ¡Viva México!, after the family of Mexican icon Amalia Hernández threatened to sue.
ArtistiCO Dance Company changed the name of its upcoming show,August 10, 2023Ballet Folklórico de México de Amalia HernándezNot just with Mexico City — the home of the world-renowned dance hall where he studied the iconic style of theAmalia Hernández — but with his husband, Alfonso Meraza, who was a part of the Ballet Folklórico de México for ten years before he and Rosales moved to Denver to start the ArtistiCO Dance Company.
Since May, the company has been selling tickets with the original name and billing the September 9 show as"a dance journey through the colorful regions of Mexico" and a showcase of"more than 50 international dance artists and musicians." Rosales and Meraza, who run ArtistiCO together, made the decision on Wednesday, August 9, to change the title of the concert."We just want to avoid any misunderstanding," Rosales told."We respect the ballet and Amalia Hernández. And our gala will still be that day, just with a different name. Although the name Amalia is common, we just want to move forward with our event on a positive note.
In Mexico, folklórico refers to a genre of performances that emphasize the ancestral dances of the country's modern history and its Indigenous, pre-Columbian past by using traditional costumes and elaborate choreography. The genre began gaining popularity nationally and then internationally in the 1950s through the work of Hernández.
"This is an institution that has 600 people, among them 300 students, plus teachers, etc., and one that has presented in the Palacio de Bellas Artes for 64 years," López says.
“I felt the need to go and live and show myself that I could get back up after such a detrimental injury,” Rosales says. “It’s one of the worst injuries you can have as an athlete, and I just felt it was a good way to close that part of my life.” Rosales wound up blocking Basanta on Facebook to avoid her. “They still have a scare tactic that they would use, that they would use for their dancers, and they’re trying to use that again now,” he says. “It’s unfortunate, because we’re having to defend ourselves and as a company that is pretty much doing what we were taught.”
Aware that his grandmother's name was being used across the world, López started working with a company in New York a couple of years ago to find and investigate dancers who might be infringing on the trademark he has over Amalia's name and style. In terms of confidence that he'd win a lawsuit against ArtistiCO, López says:"I think so, because I'm certain that when there's wrongdoing, it collapses under its own weight." He doesn't want to sue, but will if things aren't changed by September 9. The decision ultimately hinges on what López's legal representative reports back to him after attending the show.
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