The Dallas Morning News will discontinue print editions of its free weekly Al Día and Briefing publications at the end of August after failing to reach a...
The Dallas Morning News' headquarters at 1954 Commerce St. in downtown Dallas.will discontinue print editions of its free weeklypublications at the end of August after failing to reach a contract extension with a vendor whose weekly shared mail coupons and home delivery inserts supported the products.
The decision comes after San Antonio-based Vericast sought contract terms that would make the publications unprofitable, said Katy Murray, president of DallasNews Corporation,“Based on the terms given us, there was no way we would be able to continue to deliver them profitably,” she said. “It was a business decision.”Cost-cutting moves will result in the reduction of 13 Medium Giant and distribution positions, Murray said. Medium Giant is DallasNews’ digital marketing services agency.
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