More than 3,500 players will compete in North Texas this week in the National Pickleball Championship – an event expected to generate $10 million for Farmers...
Tom Dundon, owner of the Professional Pickleball Association, is so passionate about the sport that he built his own courts at his home in Dallas.spotlight on the man responsible for bringing the growing sport’s national championship to town.will be turned into Pickleball Boulevard through Sunday, serving as the gateway for the biggest collection of amateur and pro players from around the nation.
Pickleball is a quirky combination of tennis, ping-pong and badminton and generally has a more gentle learning curve than other sports with its small court size and slower gameplay.There are over 36 million pickleball players in the U.S. and participation in the sport has grown almost 160% over the last three years, according toEven in his wildest dreams, Dundon couldn’t have seen in early 2022 that the sport would reach the level of popularity it’s at now.
Nowadays, bigshot brands like Carvana, Coca-Cola, Tesla, Travis Mathew and Molson Coors are jumping at the opportunity to ride the pickleball hype train. Dundon said that means he has to be more careful with whom he chooses to work with.“You have media companies and big corporate sponsors all sort of pushing and making it work pretty well,” he said. “Our challenge now is that we don’t want too many .
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