Survey also indicates decline in those that believe organisations are concerned for employees health and wellbeing
The top 10 included Aldi, St Vincent’s Private Hospital, Boots, Lidl and Samsung.
This year Twitter and An Bord Pleanála were included for the first time, replacing Ulster Bank and KBC as they left the Irish market. They entered the list ahead of Facebook and Instagram owner Meta, which was ranked in last place.Among the worst declines was the reputation of the infrastructure sector, which fell 15 per cent to 60.5 out of 100. The energy retail sector was also dented by the ongoing high cost of energy. The sector saw its reputation score falling from a score of 72.
“We’ve chosen workplace as our theme this year because, over the last year, attracting and retaining the best people has become intensely challenging and is the single biggest threat to businesses, even more than managing the rising costs of doing business,” said Niamh Boyle, chief executive, The Reputations Agency. “At the same time, the public is taking greater notice of how organisations treat their workers and this is having more influence over corporate reputation.
Google was ranked as the most desirable place to work, ahead of multinationals such as Microsoft and Samsung. Kerry Group was the only indigenous organisation in the top five. Bord Bia came out on top for workplace reputation.
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