Coronavirus Accelerates Digital Transformation For Small Businesses

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Coronavirus Accelerates Digital Transformation For Small Businesses
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Training nontraditional workers can help fill the widening tech workforce gap

from the Connected Commerce Council estimated that 76% of small businesses would be relying on digital technology to operate. My firsthand experience reinforces this. In my day job at a software development consulting firm, I have seen a decided uptick in thousands of small companies across all different industries that are turning to technology to gain an edge over competitors and more effectively deliver their products to market.

But with this expanded embrace of our technology, our workforce problem has become worse now than when Mims’ article originally ran in 2018. With a more tech-reliant society and economy, we need even more tech-familiar workers. An Aprilby CompTIA predicted that the tech workforce will grow another 4% in 2020. But this will still leave us millions of workers short.

This is also an incredible opportunity to tip the scales of social justice by economically empowering women and people of color. In a self-supporting cycle of popular culture and reality, tech workers are overwhelmingly male and white. Not only does this fill open jobs and help jumpstart the economy, it also makes companies more competitive. Studies have repeatedly shown that organizations with diverse teams outperform their competition.

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