After teasing the plan in recent months, CNN has confirmed it will launch stand-alone streaming service CNN+ in the first quarter of 2022. When parent WarnerMedia was ramping up HBO Max to launch l…
was ramping up HBO Max to launch last spring, management had indicated a plan to include a live news element on the platform. Over time, though, the strategy shifted toward one of emphasizing the CNN brand proposition in a more targeted way.
CNN is the last major news network to start a streaming channel, though it did have a separate feed for live programming on CNN.com in the early 2000s that was eventually discontinued. CNN+ will feature 8 to 12 hours of daily original programming, both live and on demand. A press release emphasized that it will be “separate and distinct” from CNN, CNN International, HLN and CNN en Español linear TV channels.Watch on Deadline
When Time Warner was absorbed by AT&T in 2018, the company had a number of niche streaming services either operating or soon to launch, among them FilmStruck and DC Universe. Over time, they were subsumed into HBO Max.
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