Extreme weather events, rising seas and habitat destruction are spelling a coming doomsday for the industry, which is estimated to lose $65 billion by 2030 – but there are solutions.
where warming will be irreversible, consumers are at the very least demanding transparency from those who make the products that they buy.
There is hope in adapting to climate change, as brands like Stella McCartney demonstrate with every viral fashion show and release of sought-after sustainable wares. Image credit: Stella McCartney The emergency taking place and the necessary publicity around it is making those outside of environmental fields more informed customers.
So, whether luxury fashion is simply honest about pollutants, embraces secondhand creations, overhauls materials, builds outside of flooding zones, invests in wilderness protection or reorganizes to put sustainability leaders in the decision-making rooms, businesses that lean into adaptation rather than small mitigation projects are well-positioned for whatever future lies ahead, all things considered.
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