Clarence Gatson captured Black history in San Francisco and made thousands of photos. After his death in the early '90s, his images —and the stories contained within them — vanished from the public eye. See moments of Black daily life in San Francisco:
Jelks, who now works as the Racial Equity Manager at SFPL, tells Axios why she values the collection:
"Our lives are not just consigned to managing poverty, incarceration, or just the negative things that people sometimes associate with being Black and Blackness ... there's lots of moments of joy, and so [Gatson's ability] to capture that on camera to offer a fuller sense of Black life is super important."The growing demand for images of African American history will determine how quickly Gado Images can process the entire collection.
Gado Images CEO Tom Smith tells Axios that over the past three years, he's seen a shift away from customers seeing Black history as a "niche topic." "More and more companies, more and more publications, are realizing that depicting the everyday life of this community and communities is essential."
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