Chris Pratt stars in a new Ray-Ban Meta Super Bowl commercial alongside Chris Hemsworth and Kris Jenner, showcasing the real-time AI features of the smart glasses. The ad highlights the Meta glasses' ability to capture memories in a more immersive way compared to traditional phone recording.
) places the two Chrises in a museum where they take advantage of the Ray-Ban Meta glasses’ real-time AI features. The ad also features Kris Jenner, who pops in near the end.
The Ray-Ban Meta product is the latest attempt to take smart-glasses mainstream by making the wearable tech less intrusive-seeming and more stylish . In addition to recording video, like previous tech-glasses iterations, the Meta product adds AI functionality so the wearer can access real-time features — such as answering questions, identifying objects and translating text.asked Pratt about the ad, the glasses, and being confused with other famous Chrises by fans.
Would you actually wear these glasses in real life and, if so, what would you most likely use them for? Yes! I was given a pair to prep for the commercial. You know, an actor prepares. And I’m happy to report they’re so freaking awesome! What’s amazing about them is when you use the glasses to take a video and you play it back later, it has legitimately captured the exact memory of the moment you recorded. The sound, the POV. It’s perfect.
Landing a Super Bowl commercial is a coup for many actors. Do you have a favorite Super Bowl commercial of all time? !!! I mean, I also love a reunion. I think we’re seeing that in many ads because people love nostalgia and reminiscing about their favorite show or movie — it gives a different dynamic to a brand story. I love seeing nods to my favorite movies and shows — but I’m excited for people to watch what we were able to create.
SMARTGLASSES AI SUPERBOWL RAY-BAN CHRIS PRATT
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