The brand's campaign, plus supplemental content featuring new frames of celebrity ambassador Julia Roberts, has the Swiss jeweler boosting successors of the Happy Sport watch.
Chopard 's Happy Sport has seen many iterations since its original introduction in the 1990s, all of which stay true to the model’s blueprint. Image credit: Chopard The model has seen many an iteration since its introduction in 1993, all of which stay loyal to the luxury brand’s archival blueprint. Resurfaced marketing materials, plus supplemental content featuring new frames of celebrity ambassador Julia Roberts , see the Swiss jeweler boosting the iconic selection’s successor.
Released in 2021, the Happy Sport The First redesign features a new case, inspired by the principles of the golden ratio. Image credit: Chopard In 2021, the brand paid homage to its original -- dubbed “Happy Sport The First,” the reiterative model features a form complementary to its predecessor. Though the Happy Sport The First retails for $10,100 at time of publication, the watch's premise rests on a more accessible conclusion.As the model hits a 30-year anniversary, the company has continued to mark milestones with celebratory reeditions, as Happy Sport watches have embodied more than 1,000 variations.
Featured Industry Sectors Jewelry News Chopard Jewelry Julia Roberts Luxury Luxury Daily Luxury Marketing Luxury News
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