CEL Development, a fully-owned subsidiary of mainboard-listed Chip Eng Seng Corporation, has sold 77 units at the launch of its 378-unit Kopar At Newton condo project over the weekend. Read more at The Business Times.
"All bookings were carried out using Showsuite’s proprietary digital booking platform which allowed buyers to avoid queues, crowd and contact, as they signed pre-sale documents in the comfort of their homes. Some buyers even opted to pay the 5 per cent booking deposit online instead of conventional cheques," Showsuite said in a release on Sunday evening.
That said, Mr Ng noted that even with the Showsuite platform, it would have been difficult to launch sales during the moratorium"because you would still need to gather some of the key people - from the developers' side as well as the key persons in charge from each of the four property agencies - even if they are not in the same physical space as the buyer and serving agents".
Showsuite CEO Karamjit Singh said:"We are grateful to the four joint marketing agencies who were trained to carry out the transactions remotely, thereby achieving decentralisation. Each were given their dedicated and secure dashboards connected to our real-time inventory management platform. We also adopted video-conferencing for training and off-site tech-support to ensure the smooth running of the process.
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