RedNote, a Chinese social media app also known as Xiaohongshu, has topped the Apple App Store as users prepare for a potential TikTok ban.
RedNote, the Chinese social media app also known as Xiaohongshu, rose to the number one spot on the Apple App Store as a US ban closes in on TikTok. The app offers a mix of pictures, short-form videos, and text posts across “follow,” “explore,” and “nearby” feeds. A cursory scroll through RedNote’s Explore page shows English-language posts scattered among those written in Chinese.
Some are even asking questions to Chinese users, such as “What are some popular memes in China?” RedNote, which launched in 2013 as a shopping-focused app, now has more than 300 million monthly active users and surpassed $1 billion in profit last year, according to Bloomberg. Last week, the Supreme Court heard oral arguments over whether to uphold the law that will ban TikTok or force its China-based owner, ByteDance, to sell it to an American company.
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Chinese social media app RedNote is the number one app as TikTok ban loomsKarissa is a senior reporter at Engadget, covering Meta, Twitter, TikTok, Snap and all things social media. Her interests include tech policy, internet culture, and all the ways our online activities shape our IRL selves.
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RedNote Soars on Apple App Store as TikTok Ban LoomsRedNote, the Chinese social media app also known as Xiaohongshu, has taken the top spot on the Apple App Store amid a potential US ban on TikTok. Users are flocking to RedNote, calling themselves 'TikTok refugees' and seeking new communities due to the looming ban. The app offers a mix of content similar to TikTok, including pictures, short-form videos, and text posts. The Supreme Court is currently deliberating on the TikTok ban case, which could have implications for other Chinese-owned apps.
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RedNote: Chinese TikTok alternative tops app charts ahead of banKalhan Rosenblatt is a reporter covering youth and internet culture for NBC News, based in New York.
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