Mark Robertson has had his eye on Anheuser-Busch CEO Brendan Whitworth for weeks. And when Robertson felt Whitworth was caving to conservative backlash over a short-lived partnership with transgender influencer Dylan Mulvaney, he decided he’d had enough.
Paul Cascioli, director of operations, sorts through the bar’s beer cooler that no longer contains Anheuser-Busch products Tuesday, May 9, 2023, at 2Bears Tavern in Uptown.And when Robertson felt Whitworth was caving to conservative backlash over a short-lived partnership with transgender influencer Dylan Mulvaney, he decided he’d had enough.
As singer Kid Rock filmed himself shooting cases of beer and right-wing influencers pledged to start selling alternative Ultra Right beer for Bud Light boycotters, the company pulled its ads featuring Mulvaney, and Whitworth posted a statement April 14 that seemed to backtrack from its message of support.
The LGBTQ-owned 2Bears Tavern Group released a statement Thursday announcing its decision to discontinue the sale of Anheuser-Busch products.An Anheuser-Busch spokesperson said the company works with hundreds of influencers across its brands to reach audiences across various demographics. The company occasionally creates unique commemorative cans for fans and brand influencers such as Mulvaney, the spokesperson said.
Northalsted bar Sidetrack also said it would no longer sell Anheuser-Busch products in a statement posted to Instagram.— has always encouraged companies looking to win over the LGBTQ customer base to actively support the community. For decades, many companies weren’t willing to risk the exposure, the statement said.While encouraged by the increasing support from brands, the bar still wants to hold them accountable for taking “active steps against LGBTQ+ equality, visibility and safety.
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